Bali maintains dominance in Indonesia's premium tourism, new challengers emerge in Labuan Bajo and Sumba
Bali newsBali3 min read
The Bali Tourism Journalists Alliance AJIP Bali has recognized Bali's continued strength in the luxury hospitality sector, placing six of its resorts among Indonesia's eight best beach resorts for 2026. The Legian Seminyak, The Ritz-Carlton Bali, Regent Bali Canggu, Hotel Indigo Bali Seminyak Beach, Jumeirah Bali, and Potato Head Village Bali were included. However, the list also highlights the emergence of new premium tourism destinations with Ta'aktana, a Luxury Collection Resort & Spa Labuan Bajo, and NIHI Sumba also making the cut. AJIP Bali Coordinator, Giostanovlatto Sinantong, noted that modern luxury tourism emphasizes authentic experiences, local culture, sincere service, and environmental commitment over just facilities. While Bali benefits from a mature tourism ecosystem, the rise of Labuan Bajo and Sumba indicates a diversification of Indonesia's premium tourism market, potentially leading to more balanced investment and strengthening Indonesia's overall position in global luxury tourism.
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